FOR IMMEDIATE RELEASE
Emerald Hinge Design and Branding Studio was chosen as a winner in the Brand Design / Integrated Branding category of the 2019 Creative Communication Award for Café Liano Coffee Bar.
Danville, California – January 15, 2020 – Emerald Hinge Design and Branding Studio announced that it has been chosen as a Winner in the Brand Design / Integrated Branding category of the 2019 Creative Communication Award (C2A) for Café Liano Coffee Bar.
About the Award
The Creative Communication Award (C2A) is an international award program, and promotional platform for communication designers, agencies, graphic designers, freelancers, digital media designers, and for the world-wide creative community. The C2A jury panel which consists of creative industry professionals at the top of their game considered hundreds of entries from 32 countries on five continents and selected 36 winning projects in the professional division.
For Robin Milgrim, from The House of Robin, “The C2 Awards provides an opportunity for the recognition of creative excellence. I’m honored to have been selected as a juror alongside an esteemed panel of judges. The talent we reviewed is world-class… I look forward to seeing the future of creative, design, and tech grace the competition for years to come.”
About the Project
As the new coffee kid on the block, Cafe Liano opened with the intention of giving joy back to the community through bold and energetic coffee experiences. The shop owner named the company after his son, and he presented us with a photo of him that was the perfect expression of that youthful excitement. We created an illustration based on that photo and it became the face of the logo, matched with chunky typography and a bright yellow color. His brand eludes happiness, even if you aren’t a morning person – it’s hard not to feel a spark of amusement when visiting Cafe Liano for a delicious cup of coffee. Translated to coffee bags, cups, promotions, retail signs, and window graphics – this was a truly integrated brand experience.
From the Designer
“Having worked closely with my client, and many others like him, to discover his brand through the creative process – we feel that we’ve provided a solid foundation for the future of the brand,” noted Andriana Mendez, Principal Designer of Emerald Hinge. “Key words, tailored communication voices, graphic standardization, and consistent applications all come together to help position the Café Liano brand as a memorable experience for coffee lovers to return to again and again, and not just for the coffee.”
About Emerald Hinge Design and Branding Studio
We help small businesses and startups to define their brand, and then we strategically design print and digital graphics that support their vision. Brand identities are the personality of a company, and we help clients look professional by creating visual unity and standardization for their brand. We also support profitability through brand consistency that builds trust and loyalty over time, so you see greater ROI on your brand development with customer sales.
About the Creative Communication Award:
The C2A was created by the Farmani Group as the sister initiative of the IDA International Design Awards, which has been leading the way in discovering and celebrating fresh new designers from around the world for over a decade. The C2A was born as a result of recognizing the need for a program dedicated to discovering and awarding excellence in Communication Design, on an international level.